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  • A whole new Chinese fast food chain brand of CSC is proudly consulted by Think Food Concepts. With young and fresh vibe installed in interior design, Hi Rice aims to bring high level of service and quality food to Chongqing people. You will find a young brand with ambitions expanding all over...
  • ONLY is one of China’s retail powerhouses, with over 2,000 stores and a loyal CRM membership of millions. Since commencing work with ONLY in 2009, our goal has been to maintain their position at the forefront of this dynamic and exciting market. ONLY Spring 16 – The Colour Issue Living a...
  • After a $300 million dollar redevelopment, Highpoint needed to shift customer perception of the centre and relaunch their brand as the No 1. destination for fashion, food and lifestyle in Melbourne’s West. Inspired by the rich and colourful environment of the West, we developed ‘Life in...
  • We were thrilled to collaborate again with Alannah Hill in creating the brand identity and collateral for her latest venture; Louise Love. A brand identity that exudes sophistication, drawing inspiration from 1940’s and 1950’s couturiers. We took Louise Love upmarket, creating luxurious,...
  • Paper Stone Scissors worked with one of China’s most influential fashion brands to revamp their brand positioning in an initial project involving identity and collateral. Our goal was to redefine and refocus the Decoster brand to what it is today: a premium fashion experience with an emphasis...
  • By the middle of the 20th century, Herman Miller was synonymous with “modern” furniture. Working with legendary designers George Nelson and Charles and Ray Eames, they produced pieces that would become classics of industrial design. They are now represented in over 100 countries worldwide and...
  • Wine Republic’s flagship store compliments the neighbourhood’s artistic personality. With a perfect balance of luxury and grunge, it offers a boutique shopping experience, providing locals with independent wines and craft beers. Our objective was two-fold: First, take those brand elements and...
  • The meaning of Bellechasse is ‘The Hunt’, and this brand empowers women to be strong, sexy and totally in control. A new brand, a new look at lingerie and a perfect combination of sex and sophistication. Modelled from French strength and confidence, Bellechasse celebrates sex and all things...
  • Launching a Scandinavian inspired menswear footwear brand in mainland China is no easy feat. We started by setting the brand essence and strategic platform for all communications. A brand book, campaign, video content and collaboration with store designers all came together to create a strong...
  • UNIQLO makes clothes for a better life, for everyone, everyday. Our key objective was to educate consumers about their unique LifeWear philosophy by adapting it to our Australian lifestyle. We effectively communicated this message while maintaining the essence of the global brand. Our...
  • Paper Stone Scissors were commissioned to produce a book to showcase current works by renowned Australian artist, Victor Majzner. During the briefing stage, we realised that this was more than a series of paintings about significant trees of the world, but rather a collection of very...
  • Forever quirky, Alannah Hill has stamped her iconic brand on the Australian fashion sector. We overhauled much of the brands communication devices from its in-store branding, packaging, through to its enchanting website and whimsical fashion campaigns over the seasons.