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PLTFRM

Boutique Agency | Shanghai

Digital Marketing Manager

Full-time
Location: Shanghai
Posted: 4 months ago
Views: 260

PLTFRM is looking for an energetic, self-motivated, solution-driven Marketing Manager with a detailed mind and good communication to plan and execute marketing campaigns in the food and wine&spirits category. 

In a jungle of plants, smell of coffee and scent of fruit, you will be sitting on a comfy chair in front of a slick designed-in-California computer. After the usual morning chat, you will work your a** off to provide the best digital promotion you have ever done like if your life depends on it (and it actually does, doesn't it?). This, 5 days a week, 8 hours a day for a modest paycheck at the end of the month, will allow you to go enjoy the CNY break in Pattaya.

You will work with a candy maker, some funky berries, luxury elixirs from the 12th century, winemakers from the other side of the world, and psychedelic Scottish alchemists to make innovating digital campaign.

Requirements:

  • +5 year experience in Digital Marketing Management. 
  • Degree in Marketing and Communications is appreciated but not necessary.
  • Proven campaign management track record.
  • Good command of interpersonal and communication skills.
  • Self-initiative team player, strong sense of responsibility, attentive to details.
  • Passionate about digital, social media and e-commerce.
  • Good command of written and spoken English and Chinese (Mandarin).
  • Proficiency in Excel/Powerpoint.

Responsibilities:

  • Planning and implementing online activation.
  • Planning promotional budget and payment cash flow accordingly.
  • Ensure respect of budget limitation.
  • Ensure respect of advertising regulations.
  • Ensure respect of client’s brand guideline and communication messaging.
  • Support in the daily operation.
  • Conduct digital marketing activities.
  • Work closely with business and merchant partners.
  • Work closely with KOL, social media and e-commerce platforms.
  • Lead and support daily operation with marketing assistant.
  • Coordinate operation with the creative team.
  • Together with the team, find solutions when facing an issue.
  • Assist in other ad-hoc assignments as required.
  • Monitor promotions KPI and prepare report.
  • Monitor Baidu and other social media index and prepare report.
  • Monitor E-commerce platform sales performance and prepare report.
  • Prepare competitive analysis and generate insights for future campaigns.

About Us:

PLTFRM is a brand consultancy agency specialised in digital advertising and E- commerce. Founded in 2012 in Shanghai, PLTFRM is a Sino-French agency. It has grown into a seamless cross-cultural bridge between business and creativity. We are a mix of international and Chinese citizens. China-based, global-minded. We mix design strategy, marketing and e-commerce to boost conversions.