iCandy is a Shanghai based graphic design studio, which brings graphic, illustration, typography and sometime photography together to create a look which suits the needs of their various clients. The iCandy team has over 15 years of experience and has a clear understanding of international design standards. They have worked with Barbie, Element Fresh, Fissler, Shanghai Expo and UNIQLO. Their works have been featured on the Asian Graphics Now, which was published by Taschen.
The dots represent the different elements of their cuisine, while the bright colors make it fresh. At the time nobody had any idea that this simple eatery, Element Fresh, would become so popular, otherwise we would have asked for a lot more money for this logo!