ZZAPI is a new pizza chain whose proposition is to offer its patrons a quick, healthy, and individualized meal experience. The reversing of the name reflects the fun and casual approach when one shares a pie. For ZZAPI, we have completed the design from the naming to the visual identity and extended to the space identity design.
ZZAPI是一个新的比萨连锁店，其主张是为顾客提供快速、健康和个性化的用餐体验。店名由“PIZZA”颠倒而来，反映了人们分享馅饼时的欢乐与随性。我们为ZZAPI从名字到视觉识别，再延展到空间设计，完成了全套的设计落地。
4/F, Building B, 753 Yuyuan Road, Changning District, Shanghai
上海市长宁区愚园路753号B栋4层
