Founded in 1984 in Paris, Dragon Rouge is a global design and innovation agency. By using insight, foresight and creativity, the agency helps its clients define strategies, create new products and services and exceptional experiences.
Dragon Rouge's creativity is never limited to one culture or geography — its team creates brands that are as successful in Asia as they are in Europe and the Americas. The agency creates and designs engaging experiences for your brand that range from identities and visual systems to digital, retail and communications.
Dragon Rouge was given the incredible opportunity to create a brand and identity for the new Coca-Cola Signature Mixers range from early innovation concepts through to packaging, in-bar activation and shopper marketing assets.
The project was awarded Gold for Best Use of Packaging at Transform Awards Europe 2020.