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Totem Media

http://www.talktototem.com/

Chinese Content Specialist

Full-time
Location: Shanghai
Posted: 2 months ago
Views: 237

Company Description

Totem is one of China's leading, independent social media and brand strategy agencies. We work with leading global brands to help them create brand x social strategies, manage regular social media efforts and campaigns.

We also publish industry leading reports on social media trends and strategies for China: https://www.talktototem.com/insights/2019-trends


https://www.talktototem.com/

Totem Media is looking for a passionate, high-energy social media producer to write, design and create branded content. You will be helping to build exciting content for global brands and their audiences on their social media (namely Weibo and WeChat). The successful candidate will have a core skill-set in writing and developing story ideas, with additional capabilities in content planning and strategies (how to make awesome content plans).

 

Outline Of The Role

  • Working together with our account management team to develop monthly content plans
  • Develop creative ideas relevant for both brands and social media audiences
  • Content ideas will be a mix of text (stories), images (photos & infographics) and videos
  • You will also play a lead role in writing, editing and producing the content (stories)
  • Successfully launch content (stories/images) on social media, namely; Weibo & WeChat

 

Your Skills

  • Great Chinese (Mandarin) writing skills
  • The ability to both write great original stories and edit, refine and sometimes translate
  • Have strong feel for what stories, topics and themes spark interest with audiences on social media
  • Multi-media design & creative skills (eg. graphic design, video post-production etc)
  • Understanding for how social contents/creatives work and are consumed
  • Strong eye for creative/design (especially in how the creative relates to a specific brand)
  • A good understanding for the mainland Chinese social media landscape