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5:IT Production

Boutique Agency | Shanghai

The Landing Strip - Goose Island Pop-Up Bar

Goose Island wanted a rooftop bar where people could enjoy their Goose Island beer and mingle after work. The bar would serve as a place where both long time fans and first-timers could enjoy the different Goose island beers.

The feel of the rooftop bar should be industrial but still warm and casual. We designed and produced a large wooden door with a signage on top as the main entrance to convey a sense of underground grandeur and warmth.

For the chairs and tables we went for wooden boxes. We used artificial grass for the floor so that people could also sit on the grass and mingle.