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  • ZZAPI is a new pizza chain whose proposition is to offer its patrons a quick, healthy, and individualized meal experience. The reversing of the name reflects the fun and casual approach when one shares a pie. For ZZAPI, we have completed the design from the naming to the visual identity and...
  • Dream Chá is produced by well-known tea producers in China. Our vision is to inherit the traditional tea culture while creating a contemporary experience for customers. The design of the logo turns the chinese characters into one symbol. The whole design seems to be floating in a cup of tea, an...
  • We developed a print advertising campaign showcasing Lilly’s innovation in the pharmaceutical industry. The concept was to reassert to the audience the breakthroughs that Lilly has made in the field of medicine through the headline. The headline can be taken literally referring to the...
  • Our project with Ningxia Master was one of the most complex we’ve ever done. Multi-faceted, under a tight timeline and a bar of quality set high - we’re proud to have delivered, adding another notch on our belt as we created value for an industry new to us at that time. We designed the...
  • Wind Flower Snow Moon, Relaunching a Beloved Local Brand Love at First Sight Wind Flower Snow Moon is a well-loved local brand in the Yunnan province of China. Showcasing traditional Chinese calligraphy and the four famous landscapes of Yunnan, WFSM infuses the poetic romance of the region...
  • We’ve been working with baby-care wonder brand Little Tree for years now on their different product releases (see www.yaean.com for more info). Their other range of products, the Hypoallergenic series, were developed using specially formulated ingredients for the sensitive skin of babies. Our...
  • In another special collaboration with Milliken, we played with asymmetry, linearities, spirals, gradience, and wide-ranging color palettes. It’s always been our personal favorite to work on free-ranging visualizations – with patterns, the creative output is always endless. Stemming from the...
  • Travel accessories are challenging products to market because they’re grab-and-go items that consumers would typically not spend too much decision time on. How did we help Jiar Travelware revamp its travel accessory line Smartrip? Our goal is to create a fresh new look for the brand that can...
  • Dragon Rouge won GOLD at the Transform Europe Awards in March 2019 for best overall brand evolution for our work with our fantastic client GenesisCare, with whom we have been working very closely for the last eighteen months. It also picked up a second award – highly commended in the best visual...
  • Our brochure project with Schindler is a perfect example of our design principles here in yaean. We love constant innovation — taking what’s already set and well-known, and injecting an impactful modern twist to it. Schindler had a new product launch and needs a new take on how they should...
  • We all know what’s great about a Sofitel experience – the warmest ambience, great food... and the fluffiest beds. Sofitel partnered with Hainan Airlines to bring this relaxing sleep experience 40,000 ft up in the air for the airline’s business class. We’re all onboard for this. We created two...
  • Sprite launched Sprite Fiber+ for China market in March 2018, a new member of the Sprite family with 0 sugar, 0 calories and rich dietary fiber. The white label, green cap and iconic Sprite logo communicates the refreshement cue of the brand, while using visual and typographic treatment to...