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  • Global retail giant ALDI decided to take on the China market and selected us to support them on their journey. — Working with the senior team since day one, we had the proud responsibility to name ALDI for their new adventure. Based on insights and a solid understanding of their market...
  • Beast of the East was a brand creation project that was close to our hearts, not just our taste buds. The Chinese craft beer market has such huge potential, every major brewer in the world is trying to work out how to get their foot in the door, as a small brewery, we needed to be different,...
  • For the last two years, TOBF has designed every single cover for Time Out Shanghai's Magazine. We channeled our most genuine creativity and expression to create bold and memorable magazine cover photos and designs. We're all about authenticity and keeping it real. Check it out!
  • When The Orangeblowfish was approached by the Drainage Services Department of Hong Kong to create a branded sculpture – we were all for it! In the thirty years since its inception, the DSD has restored marine life and removed harmful pollutants from the Victoria Harbour. The DSD wanted a...
  • Since its conception and opening, UP has become one of the hottest and wildest spots in Shanghai. The Orangeblowfish was engaged to create a strong brand presence for UP. Inspired by reclaimed objects from the streets -- essentially where the streets of New York meets Shanghai -- we were the...
  • We have decided to invite model Mark to Shanghai to perform this season's new campaign. It is a challenge to deliver on location an autumn-winter feeling in the early summer here. However, thanks to our chief photographer's unique taste, we finally have chosen a perfect spot and successfully...
  • After carving out their niche through fifteen years of hectic practice, Barefoot needed a new, bigger and better home. Specialized in family portraits and loved for creating cheerful galleries full of happy families and couples, Barefoot is not just another photography studio: it’s a place in...
  • F&B concept developed for Shoyo brand. TFC started this project with deep market analyses and financial figures to achieve client expectations in terms of budget and market position. Involving our team of chefs, design, and operation, TFC creates a concept easy to multiply without losing...
  • ZZAPI is a new pizza chain whose proposition is to offer its patrons a quick, healthy, and individualized meal experience. The reversing of the name reflects the fun and casual approach when one shares a pie. For ZZAPI, we have completed the design from the naming to the visual identity and...
  • Dream Chá is produced by well-known tea producers in China. Our vision is to inherit the traditional tea culture while creating a contemporary experience for customers. The design of the logo turns the chinese characters into one symbol. The whole design seems to be floating in a cup of tea, an...
  • Shanghai party for the Chivas - Success is a blend campaign with interactive installations, DJs, and guest celebrity Kris Wu. Sokaris created the opening show design including the video sequence, music and lighting. Sokaris also created visuals and VJed during the event.
  • We developed a print advertising campaign showcasing Lilly’s innovation in the pharmaceutical industry. The concept was to reassert to the audience the breakthroughs that Lilly has made in the field of medicine through the headline. The headline can be taken literally referring to the...