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  • For more than 29 years now, as Designer and Art Director, Federico has been working for the top league brands. More than being considered as an expert in the Design domain, Federico is also very much in demand as Corporate Brand Consultant by brands of different sectors of activities (Champagne...
  • When Brooklyn Street fashion brand, Mishka, entered China in 2014, it came with its eye-catching street art style design but no unified VI system. The original Russian and English brand name would also have low recognition in China because the local target customers have difficulty pronouncing...
  • Corporate Identity, Visual Identity, Space Identity, Packaging, Editorial Design, Promotional collateral The orange color filling in the text expresses the concept of fresh juice. Each fruit has a color that represents it, which shows the diversity of flavors.
  • Computer Game Content, Set of American Freight Train A New Era is one of ZOMAR Studio's cooperation projects with Trainz Team, which is known as "the best railroad simulator in the world". As the creator of its core content, ZOMAR's job is aiming to raise the player experience and increase...
  • For CNY 2016 we created a campaign for ECCO using a H5 game collaborating with famous designer Kudibal. As 2016 was year of the monkey, users could find the monkey’s hidden in Kudibal’s design in order to receive a good fortune message from ECCO and have the chance to win prizes. Through this...
  • Sand River (Shanghai brand), a premium brand of cashmere, appointed us to review the global image system and the image management work done: corporate graphics, photography for children campaign as a start, all merchandising and point of sales material.
  • INNOMATIVE was approached by IHG to conceptualize an interactive WeChat campaign for the IHG® Rewards Club. The purpose of this campaign was to increase members’ activity and recruit more members over the WeChat channel. Users could create customized postcards with pictures of themselves in their...
  • Users were transported into an interactive journey with their favorite celebrities. During this journey they could be inspired by the celebrities and purchase their favorite products through a simple click. INNOMATIVE also created an interactive H5 game to enhance engagement with the Spring...
  • For Christmas 2015, INNOMATIVE created a campaign for ECCO which offered users the exclusive opportunity to send their friends and family a priceless Christmas gift—a gift of their own voice. In-line with ECCO’s leather refinement steps, polishing, coloring and cutting, users could mimic...
  • QorosQloud is part of the digital connected service for Qoros Car owners. In cooperation with Microsoft, INNOMATIVE brought the Qloud experience to the next level. QorosQloud offers car owners a variety of easy to use entertainment, communication, navigation and vehicle monitoring functions...
  • Qoros Automotive is a young car manufacturer based in Shanghai, building digital native cars. The connectivity features of the vehicle are very advanced, compared to other manufacturers, and the Qoros Qloud ecosystem is enabling web- and app-based interactions and value-added features for the...
  • Bluescope Communications is a German design agency, focusing on the architectural design and execution of exhibitions stands at large-scale automotive shows for big car brands, such as BMW, Qoros and BAIC. In order to represent their creative, innovative and design-heavy work properly, MING Lab...